Limitations of digital kit for online business

If you are interested in starting a business, you should know that the DIGITAL KIT is not the best solution for a good start, because although it is a free help, in terms of benefits for anyone who wants to successfully debut in business. online.

While it is true that the integration of digital technology has become a critical part of today’s business practices and that as a result governments around the world, including Spain, have launched programs to support the digitization of commercial companies, it is no less true that glitter.” Keep reading to find out why.


In an effort to encourage the adoption of digital technology in various industries, the government has introduced this program.

This initiative was created to distribute funds from the European Next Generation program with the aim of promoting digitization among companies in various sectors.

In theory, this grant is a means of financial assistance to SMEs to facilitate the implementation of various services such as website development, social media management and digital marketing.

However, the effectiveness of the digital suite in promoting digitization is highly contested.

Challenges in starting an online business with a KIT DIGITAL subsidy

In theory, the DIGITAL KIT grant offers a unique opportunity for entrepreneurs to set up an online business and compete on the digital market. However, despite the promise of financial and technical support, there are still significant challenges in setting up an online business.

According to Borja Aranda’s cowboy (expert freelance web designer): “The DIGITAL KIT is a tool that is poorly planned at its core. It’s a shame, because the reformulation of the requirements to be met could have been an important boost for many companies in the digital environment after the pandemic.”

Technical challenges

One of the biggest challenges entrepreneurs face when starting an online business is the technical aspect.. Creating a user-friendly, visually appealing and easy-to-navigate website is essential to attracting and retaining customers.

In addition, ensuring website security and protecting customer data is critical to building trust and credibility. Business owners should also optimize website functionality for different devices and browsers to ensure a seamless user experience.

These technical challenges require specialized skills and knowledge that can be difficult for entrepreneurs to acquire.

An entrepreneur may very well need to hire a web designer or developer to create a website that meets their specifications.

In addition, the business owner may need to invest in cyber security measures to protect customer data, which can be very expensive and difficult to cover with the limited financial support provided by DIGITAL KIT.

Challenges in marketing issues

Marketing is another big challenge entrepreneurs face when starting an online business.. Developing a marketing strategy to reach your target audience and promote your business is essential to attracting customers.

Businesses must create engaging content to attract and retain customers and build brand awareness and loyalty in a competitive online marketplace.

However, developing effective marketing strategies requires specialized skills and knowledge, and consequently a lot of money for investment, which cannot be obtained through DIGITAL KIT.

Financial challenges

Finally, financial problems are a big obstacle for entrepreneurs to start an online business with a KIT DIGITAL grant.

Managing start-up costs and cash flow in the early stages of a business is critical to business success. In this sense, the help of DIGITAL KIT is completely insufficient.

Obtaining financing or investment to expand the business and expand operations will likely require the entrepreneur to seek investors or apply for additional grants or loans.

Serious consequences of the digital set

SMEs have expressed concerns about government policies and implementation methods, citing rigidity and lack of responsiveness to their unique needs and challenges.

  • On the one hand, the economy is very negatively affected by the insufficient management of the Digital Park by the government.. Only banks, telephone companies and large corporations seem to have benefited from this situation.
  • Similarly, inflexible regulations and rigid KIT DIGITAL policies prevent SMEs from developing their ability to compete effectively.. As a result, the gap between large and small digital marketing and e-commerce companies has widened, with the former gaining a distinct advantage over the latter.
  • In this way, due to the mismanagement of the digital set by the government, its reputation and credibility has been seriously affected.. Public confidence in their ability to effectively manage digitization projects has been eroded. This has made it difficult for the government to implement other digitization initiatives and hampered the growth of the digital economy.

As can be seen, with the uncertain financial assistance provided by the digital set subsidy, only standardized solutions can be offered, which may not adapt to the specific needs of each business.

As a result, small businesses must continue to struggle to survive in a rapidly changing environment.

In summary, it is evident that while in theory the Digital Kit grant could provide SMEs and the self-employed with a valuable opportunity to advance and become more digital, in practice it presents many limitations and difficulties.

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